Weidian: Weidian is a cheaper alternative to Youzan, with less features.Youzan is perfect for brands with local registration operating a purely Chinese business. Pricing ranges from 6,800 RMB (~1,000 USD) to 26,800 RMB (~4,000 USD) per year depending on features, and excluding add-ons. Youzan: Youzan is a domestic WeChat store provider with millions of users in China.Here are a few of the major WeChat store providers you might want to keep in mind: We recommend our clients to have both a WeChat Mini-program (for optimal user experience website) and a web-based WeChat Store (which will also work in other platforms such as Weibo or Douban) How to open a WeChat shop? Find a WeChat store providerĪlthough nothing keeps you from developing your own WeChat store from scratch, most brands and companies rely on 3rd party WeChat store providers in order to open a WeChat store (just like Western brands would not develop an e-commerce from scratch, but would rely on solutions such as Shopify, Salesforce Commerce or Magento) WeChat Mini-programs and HTML5 websites can look quite similar, although Mini-programs provide a smoother user experience within WeChat It could be a simple website (HTML5) optimized for WeChat via proper WeChat UX, WeChat Login and WeChat Payment, or it could be a WeChat Mini-program. It can provide e-commerce services or other kind of functionalities.Ī WeChat shop refers to any e-commerce experience optimized for WeChat. It is an App built in a specific language to be accessible easily via WeChat. Since WeChat introduced WeChat Mini-programs in early 2017, there have been questions as to what is the difference between a WeChat store and what is a WeChat Mini-program.Ī WeChat Mini-program is an “App within the App”. What is the difference between a WeChat shop and a WeChat Mini-program? However, you can compensate for this by also creating a web version of your WeChat store (or HTML5 version).
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